Marco Mengoni named creative director of Milan club Allo Sbagliato

Italian singer Marco Mengoni has been appointed as the creative director for ‘Allo Sbagliato’, a new offline club and cultural space located in Milan. The project aims to blend music, live art, and multimedia performances, focusing on authentic real-life connections in a digital age.

As creative director, Mengoni will be directly involved in shaping the venue's identity, selecting events, and overseeing its visual image. For an initial seven-week period, he will curate the club's programming, selecting a diverse range of artists and personalities from various fields to move beyond his typical musical comfort zone. The venue is designed to host not only concerts but also exhibitions, creative meetings, and various cultural installations.