Marília partners with TV Record for Christmas celebrations

The City of Marília has established a partnership with TV Record, the Marília Commercial and Innovation Association (Acim), and the Union of Hotels, Bars, Restaurants and Similar (Sinhores) to promote the 'Natal Iluminado' 2026 event.

Mayor Vinicius Camarinha stated that this year's celebration aims to be the largest in the city's history, featuring cultural, social, and commercial activities centered around the Matriz de São Bento in the city center. TV Record will serve as the official broadcaster for the event, with coverage expected to reach at least 5 million viewers in the Record Paulista coverage area. The program 'Balanço Geral' will feature a live edition from Marília in December.