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[CULTURE] · Japan · 2 sources

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Masaki Hashimoto appointed brand ambassador for Gelée by Decorative Nail

Masaki Hashimoto, a member of the group timelesz, has been appointed as the brand ambassador for the gel nail line ‘Gelée by Decorative Nail’ by Shobido.

A new television commercial titled ‘Love Yourself from Your Fingertips’ is scheduled to air in the Tokyo, Nagoya, and Osaka areas starting September 18. The campaign features a collection of 34 color gels designed to express complex and shifting human emotions through various nuances.

In an interview regarding the campaign, Hashimoto discussed the ‘ennui’ aesthetic of the commercial and his personal habits, noting a recent fondness for iced lattes and sauna sessions. He also shared that he frequently consults with his family, close friends, and fellow timelesz members regarding his professional life.

Entities

Gelée by Decorative Nail · Masaki Hashimoto · Shobido · timelesz