Matsunoya to launch new Yurinchi Teishoku menu

Matsuya Foods has announced that its tonkatsu brand, Matsunoya, will launch the ‘Yurinchi Teishoku’ (Fried Chicken with Sauce Set Meal) starting August 26, 2026, at 15:00.

The menu features crispy fried chicken thigh marinated in a special sauce, topped with a savory sauce characterized by a balance of garlic and lemon. The product is positioned as a stamina-boosting meal intended to help customers manage the late summer heat.

Available options include a 5-piece set for 990 yen, an 8-piece set for 1,260 yen, and various combinations featuring pork cutlets. The menu will be available at Matsunoya locations nationwide, with some exceptions in Okinawa regarding specific ribeye cutlet combinations.