McBride secures manufacturing deal and factories from Vestacy

McBride has entered into a long-term strategic partnership and co-manufacturing agreement with Vestacy, the owner of brands including Air Wick, Calgon, Cillit Bang, and Mortein. The deal includes a share purchase agreement for McBride to acquire two dedicated manufacturing facilities in Spain and Portugal for a nominal consideration.

The contract manufacturing agreements are set to last between five and eight years. McBride expects the deal to boost its annual revenue by £170 million by the end of 2028 and push contract manufacturing to more than 25% of its total business. To support capacity needs, Vestacy will fund approximately £34 million (€40 million) for additional equipment across McBride’s production network. McBride will cover roughly £12 million in transition and project costs, plus £5 million in capital expenditure over the next two years.

The acquisition and transfer of the Iberian assets are expected to be completed in early 2027, with the new capacity becoming fully operational in early 2028. Vestacy was formed following the divestment of Reckitt’s Essential Home business to private equity firm Advent International.