McDonald's ends 20-year Monopoly promotion in the UK

McDonald's has confirmed it is ending its long-running Monopoly game promotion in the United Kingdom after 20 years. The campaign, which first launched in 2006, allowed customers to collect game pieces from various menu items to win prizes ranging from free food to cash and holidays.

A spokesperson for McDonald's stated that while the Monopoly promotion will not feature in 2026, the company is looking for new ways to engage customers through other initiatives, such as recent partnerships with Xbox and the launch of the CARDS promotion.

The decision has drawn significant criticism from customers on social media platforms like Reddit, with some users suggesting the removal of the promotion may lead to a decrease in sales and a reduced incentive to visit the restaurant.