Mercanteinfiera to host 6,000 international buyers in Parma

The Mercanteinfiera event is scheduled to take place at the Fiere di Parma from October 3 to October 11, attracting an expected 6,000 buyers from around the world. The international gathering includes participants from established markets such as France, the United Kingdom, the United States, China, South Korea, and Vietnam, as well as new arrivals from Australia, Thailand, and Canada.

As a major European hub for antiques, modern design, vintage fashion, jewelry, and watchmaking, the event features the 'Mercanteinfiera Talks' series. This program includes discussions on topics such as the evolution of telecommunications and the history of fashion accessories. The event will officially open on Saturday, October 3, following a community aperitif in Parma on October 1.