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Meta launches camera-free Ray-Ban smart glasses to address privacy concerns
Meta has introduced the Ray-Ban Meta Audio, a new version of its smart glasses that removes the camera feature to address ongoing privacy concerns. While the original AI-powered glasses, developed in partnership with Ray-Ban, faced significant backlash and bans in locations such as UK schools, theaters, and the Faslane naval base due to reports of non-consensual filming, the new model focuses exclusively on audio capabilities.
The Ray-Ban Meta Audio allows users to make phone calls and listen to music via open speakers in the frames, but it lacks image recording functions. The company stated the device is lighter, offers longer battery life, and is more affordable than the camera-equipped versions. Meta maintains that the product has been in development for two years and was not a rushed response to public criticism.
Despite efforts to improve brand image, including hiring Kylie Jenner as a primary model, the original product line faced pejorative labels and scrutiny regarding surveillance. EssilorLuxottica, the parent company of Ray-Ban, reported 7 million units sold last year.