FIFA World Cup 2026 sees record attendance as controversies swirl

The 2026 FIFA World Cup, hosted by the United States, Mexico and Canada, has attracted more than 6.5 million spectators, surpassing the combined attendances of the 2018 and 2022 tournaments. The high‑capacity venues and expanded 48‑team format have driven ticket sales, though fans and officials have complained about steep prices and dynamic‑pricing systems.

The tournament has also been marked by political and organisational scandals. A phone call from former U.S. President Donald Trump to FIFA president Gianni Infantino to overturn a red‑card suspension for U.S. forward Folarin Balogun sparked accusations of external pressure on FIFA decisions. Critics have highlighted the governing body’s growing commercial focus, including the sale of MetLife Stadium’s grass for up to $3,000 per piece and proposals to expand future World Cups to 64 teams.

Public‑health data show a decline in measles cases in Mexico during the event, while American consumer brands such as Walmart, Buc‑ee’s, Hidden Valley Ranch and Waffle House have become unexpected attractions for international visitors, underscoring the tournament’s soft‑power impact.