Mexico's Tourism Secretariat Launches 'México Aquí' Cultural Expo During World Cup

Mexico's Secretariat of Tourism, headed by Alejandra Frausto Guerrero, has opened the "México Aquí" exhibition in Mexico City. The immersive showcase combines original artworks, heritage objects, lighting, sound and video projections to celebrate the country's cultural diversity and creativity.

Located on the Explanada del Monumento a la Madre, the expo runs daily from 10:00 to 20:00 until 31 July 2026. It is part of the cultural programme surrounding the FIFA World Cup 2026, with special visitor promotions and family‑friendly access. The exhibition aims to position the capital as a leading cultural destination for the millions of tourists expected for the tournament.