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Xbox CEO Asha Sharma sets 2030 target of 500 million daily users
Xbox chief executive Asha Sharma circulated an internal memo outlining a multi‑year growth plan for the division. The plan targets 500 million daily active users by the 2030 fiscal year, roughly half of a longer‑term goal of one billion daily users. Current daily usage is about 100 million.
The strategy is built around four pillars – Core (reinforcing the Xbox console as the platform’s hub), Content (expanding top franchises into global series), Creation (turning Minecraft into a world‑leading creator platform) and Connection (broadening fan‑community ecosystems). Sharma said the focus will shift back to hardware and exclusive titles after a period of cloud‑gaming emphasis.
The memo follows a major restructuring that saw about 3,200 jobs cut and a further 1,600 slated for removal, along with the sale or closure of several studios. Xbox reported a revenue decline of roughly 7 % (about $1.7 billion) in the most recent fiscal year. The company aims to restore growth by the end of fiscal 2027 and improve profit margins while leveraging its flagship IPs such as Minecraft, Halo, Gears, and newer casual titles like Candy Crush.
Entities
Asha Sharma · Microsoft · Microsoft Corp · Minecraft · PlayStation · Xbox
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 10 SOURCES] Xbox aims for 500 million daily active users by 2030. tecnoblog.net · es.digitaltrends.com · www.gamed.nl · www.memesita.com · www.minecraft-france.fr · +5 more
- [● 10 SOURCES] The Xbox plan is organized around four pillars: Core, Content, Creation, and Connection. tecnoblog.net · es.digitaltrends.com · www.gamed.nl · www.memesita.com · www.minecraft-france.fr · +5 more
- [● 10 SOURCES] Minecraft will be turned into a global creator platform under the Xbox plan. tecnoblog.net · es.digitaltrends.com · www.gamed.nl · www.memesita.com · www.minecraft-france.fr · +5 more
- [● 10 SOURCES] Xbox will prioritize strengthening its console hardware as the core of its platform. tecnoblog.net · es.digitaltrends.com · www.gamed.nl · www.memesita.com · www.minecraft-france.fr · +5 more
- [○ 1 SOURCE] Xbox reported a 7 % revenue decline, about $1.7 billion, in the most recent fiscal year. www.gamed.nl
- [● 10 SOURCES] Xbox currently has about 100 million daily active users. tecnoblog.net · es.digitaltrends.com · www.gamed.nl · www.memesita.com · www.minecraft-france.fr · +5 more
- [● 10 SOURCES] Xbox’s long‑term goal is to reach one billion daily users, with the 500 million target representing the midpoint by 2030. tecnoblog.net · es.digitaltrends.com · www.gamed.nl · www.memesita.com · www.minecraft-france.fr · +5 more
- [● 2 SOURCES] Xbox cut roughly 3,200 jobs and plans an additional 1,600 layoffs as part of its restructuring. www.gamed.nl · thenerdstash.com