Mitsubishi, Honda, and Tesla lead 2026 automotive hits in Japan

The Japanese automotive market in the first half of 2026 has seen notable success for specific models, according to industry analysis. The Mitsubishi Delica D:5 has achieved record-breaking sales despite being in its 20th year of production, attributed to its unique character and robust 4WD capabilities.

Other significant performers include the Honda Super One, a battery electric vehicle (BEV) that secured 7,000 orders within its first month of release, and the Tesla Model YL, which became a top-selling imported vehicle due to its practical three-row seating configuration suited for Japanese roads.