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[BUSINESS] · Japan · 2 sources

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Miu Miu to launch music-themed pop-up stores in Tokyo and Osaka

Miu Miu is launching a music-themed pop-up experience titled ‘Miu Miu Vinyl Club’ in Tokyo and Osaka to showcase its 2026-27 Autumn/Winter collection. The event aims to blend fashion with contemporary music culture, featuring spaces designed to resemble a record collector’s library.

The Tokyo pop-up will be held at Isetan Shinjuku from September 16 to September 22, 2026, while the Osaka location will be at Hankyu Umeda from September 23 to September 29, 2026. The Shinjuku venue will also feature a ‘Music Totem’ that allows visitors to create original AI-generated music.

Featured items include the new ‘RETOUR’ bag, New Balance x Miu Miu ballet flats, and a collaboration portable speaker with Marshall. The collection emphasizes a mix of masculine and feminine, formal and casual elements, utilizing bold proportions and layering.

Entities

Hankyu Umeda · Isetan Shinjuku · Marshall · Miu Miu · New Balance