Monster Beverage and e.l.f. Beauty analyzed as consumer growth stocks

Monster Beverage and e.l.f. Beauty are being highlighted as distinct growth opportunities within the consumer defensive sector. e.l.f. Beauty, which operates in the cosmetics and skincare market, reported revenue of nearly $1.6 billion for the fiscal year ending March 31, 2026, a 24.6% increase from the previous year. The company maintains a significant presence through retail partners such as Target, Walmart, and Amazon.

Monster Beverage, a leader in the energy drink market, recently reported quarterly revenue of $2.50 billion, up 20.2% compared to the same quarter last year. The company's earnings per share of $0.60 exceeded consensus estimates. Recent market activity for Monster Beverage included a notable increase in put option volume, with 5,877 put options purchased, representing a 105% increase over typical daily volumes.