MotoGP Group and Accenture partner for new streaming platform

MotoGP Accenture OTT streaming sports technology direct-to-fan

MotoGP Group has partnered with Accenture to develop a next-generation direct-to-fan over-the-top (OTT) streaming platform. Scheduled to launch during the 2027 MotoGP season, the platform will unify various racing properties, including MotoGP, Moto2, Moto3, and the World Superbike championship, under a single technological architecture.

The transformation will be powered by Accenture Media Engage, an AI-driven solution designed to provide greater flexibility, automation, and regional optimization. Fans can expect enhanced features such as multi-camera viewing options, customizable race coverage, and integrated live sports data. Future updates are expected to include immersive experiences to increase audience engagement.

Through this collaboration, the companies also intend to co-innovate with partners like AWS to explore new methods for content consumption and connectivity at racing circuits.

Entities

Accenture · MotoGP Group

Sources

MotoGP y Accenture unen fuerzas para reinventar la experiencia de streaming para los aficionados - Suite Información Magazine [www.suiteinformacion.es]

1 day ago

MotoGP and Accenture Join Forces to Reinvent the Direct-to-Fan Sports Streaming Experience [ministryofsport.com]

1 day ago

MotoGP and Accenture Join Forces to Reinvent the Direct-to-Fan Sports Streaming Experience [www.webwire.com]

1 day ago