Motorola announces new design collaborations with Pantone and Swarovski

Motorola has announced several design-focused initiatives aimed at strengthening its position in the lifestyle technology segment through strategic partnerships with Pantone and Swarovski.

As part of its Brilliant Collection, the company is releasing a special edition motorola razr featuring Swarovski Crystals. The device utilizes a PANTONE Meteorite finish and a leather-inspired texture. It includes 35 hand-positioned Swarovski Crystals in Silver Night and a signature 32-facet crystal on the hinge.

Additionally, Motorola is introducing 'House of Moto Indigo,' an exclusive color developed in collaboration with the Pantone Color Institute. This shade, situated between blue and purple, will be integrated globally across Motorola’s hardware, digital platforms, and social media presence to create a more emotional connection with users.