Motorola sponsors Nubank Arte Lab cultural hub in São Paulo

Motorola announced it will serve as the master sponsor of the Nubank Arte Lab, a permanent immersive space dedicated to the convergence of art, technology and innovation. The venue, located in the Conjunto Nacional on Avenida Paulista in São Paulo, covers about 12,000 m³ and is being developed by Aventura in partnership with DeepLab as one of Brazil’s leading cultural‑tech innovation poles.

Through the sponsorship, Motorola will run a series of activations, product showcases and content initiatives focused on technology, design, culture and lifestyle, reinforcing its “Lifestyle Tech” brand positioning. Stella Colucci, Motorola Brazil’s marketing director, said the project offers a unique chance to demonstrate how technology can expand cultural and creative experiences and to connect authentically with consumers.