Municipal Corporation of Delhi to launch WhatsApp learning programme

The Municipal Corporation of Delhi (MCD) is launching ‘Pratibhagita’, a school-home engagement programme designed to extend classroom learning into the home via WhatsApp. The initiative targets parents of nursery and KG students, specifically children aged three to six years.

In collaboration with the non-profit organisation Rocket Learning, the programme will be rolled out in phases across all 12 MCD zones. Parents will receive daily audio-visual content and play-based activities focusing on literacy, numeracy, cognitive, socio-emotional, and physical development. These activities are mapped to monthly academic planners to ensure consistency.

To encourage engagement, the digital mechanism will provide parents with personalised nudges and certificates based on their participation. While the Rocket Learning platform will automate the distribution of foundational learning content, the MCD education department will also use existing WhatsApp groups to share weekly updates regarding school initiatives and general announcements. For students in classes 1 to 5, the focus will shift from academic content to general information regarding MCD initiatives and student-related matters.