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Museimpresa publishes vocabulary of Italian corporate culture
To mark its 25th anniversary, Museimpresa, an association of Italian corporate museums and archives, has released “Il vocabolario della cultura d’impresa” (The Vocabulary of Corporate Culture). Published by Marsilio Arte in collaboration with Scuola Holden, the book features over 120 words selected from the archives of its member companies.
The publication aims to map the history, values, and technical expertise that have shaped Italian industry. It connects artistic creativity and technical skill with tradition and innovation, presenting the enterprise as a space for both economic and symbolic production. Museimpresa President Antonio Calabrò described the concept as a form of “industrial humanism” that integrates humanistic knowledge with scientific rigor and digital evolution.
Entities
Antonio Calabro · Confindustria · Marsilio Arte · Museimpresa · Scuola Holden