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[CULTURE] · Australia · 2 sources

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Mutti releases complete ‘Confessions of a Muttiholic’ audio series

Mutti has released the complete series of ‘Confessions of a Muttiholic: Saucy Stories’, an audio series that transforms fan confessions into auto-fiction short stories. The project, created in collaboration with WiredCo., features various Australian personalities as narrators.

Paralympic champion Dylan Alcott narrates a story regarding a fan who believed an engagement ring was hidden inside a jar of Mutti Passata. Veterinarian and television personality Dr Chris Brown provides a more romantic narration involving a tin-can telephone and a linguine recipe. The series follows an initial installment narrated by football player Sam Kerr, which reportedly garnered over 19 million views and streams across various platforms.

Samantha Filocamo, Mutti ANZ Marketing Director, stated that the series aims to turn genuine fan obsessions into unexpected entertainment, noting that the brand aims to celebrate the memories and traditions Australians build around the products.

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Dr Chris Brown · Dylan Alcott · Mutti · Sam Kerr · WiredCo.