My market launches new consumer savings initiative in Greece

The Greek supermarket chain My market has introduced a promotional initiative titled ‘Κερδίζω Καθημερινά’ (I Win Daily). The program focuses on providing consumer savings through bundled product offers, discounts, and gifts.

Under this scheme, selected products are sold together at a lower price than if purchased individually. Additionally, customers can receive discounts or gifts when purchases of specific products reach certain value or quantity thresholds. These offers are identified in stores through special signage.

Founded in 1976, My market operates over 300 points of sale across Greece, including the ‘My market Local’ franchise model introduced in 2021. The company primarily works with Greek producers and suppliers.