Nepal Telecom appoints Kushal Bhurtel and Neeti Shah as brand ambassadors

Nepal Telecom (NTC) has appointed national cricket player Kushal Bhurtel and actress Neeti Shah as its new brand ambassadors. The state-owned telecommunications provider aims to use these partnerships to strengthen its brand visibility and connect more effectively with younger demographics.

Kushal Bhurtel was appointed earlier in the Nepali calendar (Shrawan 20, 2083 BS), followed by Neeti Shah on Bhadra 25, 2083 BS. By combining figures from the sports and entertainment sectors, the company is diversifying its marketing strategy compared to previous campaigns that typically focused on individuals from a single field.

Managing Director Sangeeta Pahadi (Aryal) stated that these collaborations are intended to enhance the company’s corporate image and drive business growth. The ambassadors will participate in campaigns to promote NTC’s services to both domestic customers and the Nepali diaspora living abroad.