Netflix's KPop Demon Hunters launches instant‑noodle tie‑in and Italian‑language soundtrack

The animated Netflix series KPop Demon Hunters has expanded its brand beyond the screen. In August 2025 the show partnered with South Korean instant‑noodle producer Nongshim to release a limited‑edition line of noodles and snacks featuring the series’ main characters. The first batch of 1,000 sets sold out in under two minutes, prompting a larger second edition that is now available for purchase online.

A year later, on 24 July 2026, Netflix introduced an Italian‑dubbed version of the series, with all musical numbers re‑recorded in Italian. The rollout was celebrated at the 56th Giffoni Film Festival, where a special screening turned into a concert for roughly 700 young jurors. The release includes both a fully Italian‑dubbed edition and a “sing‑along” version that retains the original English songs with on‑screen subtitles.

Both initiatives aim to deepen fan engagement by offering new ways to experience the series, from culinary collectibles to localized music tracks.