New electronic music festival Drift announced for Perth and Brisbane

Untitled Group has announced the launch of Drift, a new electronic music festival designed to offer an immersive, dreamlike experience. The festival is scheduled to debut at Ozone Reserve in Perth on February 28, ahead of the Western Australia Labour Day public holiday, before moving to Brisbane on March 6.

Organizers have promised a carefully curated lineup featuring both local and international electronic music acts across two stages. The event aims to focus on musical discovery and exploration, utilizing bold stage designs to create an atmospheric setting. To promote the launch, the company introduced ‘The Drift Study,’ a cryptic campaign centered on the concept of the subconscious mind.