New York Times reports 11% revenue rise, slower subscriber growth and share tumble
The New York Times Company posted second‑quarter 2026 results showing total revenue of $762.5 million, an 11.2% year‑over‑year increase. Digital‑only subscription revenue rose 16.4% to $407.9 million, while digital advertising revenue jumped 20.7% to $114 million. The firm added 280,000 net digital‑only subscribers, bringing its digital base to about 13.35 million, but this fell short of analysts’ expectations of roughly 295,000. The company forecast digital‑only subscription revenue growth of 12%‑15% for the next quarter, below the midpoint estimate of 14.2%. Operating costs rose about 10% to $607.2 million, driven by higher compensation and marketing spend. After the earnings release, the stock fell roughly 15% in trading, with pre‑market declines of more than 8% reported by some outlets. Management cited intensified competition from streaming services, newsletters and AI‑driven search tools as pressures on subscriber growth. The Times highlighted continued strength in its bundled products, including Wirecutter, Cooking, Games and The Athletic, which together support the subscription model.
Entities
Meredith Kopit Levien · The New York Times · The New York Times Company · Will Bardeen
Claims
What the coverage asserts, and how well corroborated each claim is across sources.
- [● 2 SOURCES] Total advertising revenue rose 11.3% year‑over‑year to $149.1 million. srnnews.com · wsau.com
- [● 3 SOURCES] The company's shares fell roughly 15% after the earnings release. www.amediaoperator.com · dnyuz.com · srnnews.com
- [● 3 SOURCES] Operating costs increased about 10% year‑over‑year to $607.2 million. dnyuz.com · srnnews.com · wsau.com
- [● 3 SOURCES] Digital‑only subscription revenue increased 16.4% year‑over‑year to $407.9 million. dnyuz.com · srnnews.com · wsau.com
- [● 3 SOURCES] NYT forecast digital‑only subscription revenue growth of 12%‑15% for the next quarter, below the midpoint estimate of 14.2%. srnnews.com · wsau.com · dnyuz.com
- [● 4 SOURCES] The New York Times reported total revenue of $762.5 million for the second quarter of 2026, up 11.2% year‑over‑year. dnyuz.com · www.amediaoperator.com · srnnews.com · wsau.com
- [● 3 SOURCES] The company added 280,000 net digital‑only subscribers in the quarter, bringing total digital subscribers to about 13.35 million. dnyuz.com · srnnews.com · wsau.com
- [● 3 SOURCES] Digital advertising revenue rose 20.7% year‑over‑year to $114 million. dnyuz.com · srnnews.com · wsau.com