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NFL announces fashion collaborations ahead of Paris regular-season game
The NFL is preparing for its first regular-season game in Paris, featuring the Pittsburgh Steelers against the New Orleans Saints at the Stade de France on October 25. To commemorate the event, several fashion collaborations have been announced.
A leaked Nike capsule features a Paris Saint-Germain (PSG) crossover jersey. The design draws inspiration from PSG’s 2006-07 Louis Vuitton-styled kit, utilizing a burgundy base with metallic gold trim and a stylized golden PSG script. The jersey includes a monogram pattern of Eiffel Towers and fleurs-de-lis.
Additionally, French lifestyle brand Sweet Pants has unveiled an exclusive collaboration with the NFL. Facilitated by IMG Licensing, the collection reinterprets American football aesthetics through a Parisian lifestyle lens. To mark the launch, the NFL and Sweet Pants will host a dedicated space at Galeries Lafayette Paris Haussmann.
Entities
NFL · Nike · Paris Saint-Germain · Stade de France · Sweet Pants