Nintendo weighs OLED upgrade for Switch 2 amid cost pressures and delayed launch

Nintendo is evaluating a Switch 2 model that would use a Samsung‑supplied OLED panel. The company has not made a final decision, but if approved development could start by the end of the year, with mass‑production slated for late 2027 and a market launch in early 2028.

An OLED screen would raise component costs, adding roughly $50 per unit, while rising prices for memory and other semiconductors further compress margins. Nintendo recently raised the price of the current Switch 2 in several regions, underscoring the pricing challenge. The firm is weighing whether consumers would accept a higher‑priced revision, as it seeks to balance affordable hardware with the visual benefits of OLED technology.