nishikawa to reopen renovated experiential shop at Matsuya Ginza

nishikawa Co., Ltd. has announced the renewal of its nishikawa shop located in the Matsuya Ginza department store, scheduled to reopen on August 28, 2026.

The new experiential retail space will feature the ‘Sleep Consultation Center,’ where professional ‘Sleep Masters’ provide personalized advice based on data analysis and specialized knowledge. The store will offer various sleep solutions, including the ‘Air’ conditioning mattress brand and custom-made pillows designed through precise measurements of the head and neck lines.

To enhance the customer experience, the shop will utilize the ‘Pimapi-tta’ bedding measurement app, which uses digital imaging to analyze a customer's physique and recommend optimal bedding. The store aims to provide comprehensive support for improving sleep quality through a combination of advanced technology and expert consultation.