Nissan launches Kicks SUV commercial featuring AI voice

Nissan Motor Co., Ltd. has released a second collaboration television commercial featuring the new Nissan Kicks compact SUV and the film ‘Odoru Osawazen: N.E.W. Metropolis o Kakenukero!’.

The commercial, which aired on Fuji TV, utilizes an AI-generated voice of the character Heihachiro Waku, originally portrayed by Chosuke Ikariya. This AI narration was developed by Fuji TV’s film production team and TITAN INTELLIGENCE, based on the voice technology used in the latest film installment. The advertisement features the character’s signature mannerisms and catchphrases to introduce the vehicle's features.