Novo Nordisk promotes obesity awareness at Greece's BeWell Festival
Novo Nordisk partnered with the obesity‑support association IMEROESA to take part in the BeWell Festival at the OAKA venue in Athens on June 6‑7, 2024. Under the slogan “For a light life,” the company aimed to inform the public that obesity is a chronic, multifactorial disease and to encourage people to seek medical advice.
During the two‑day event, IMEROESA health volunteers performed body‑mass‑index measurements and offered counseling on weight management. A panel discussion on Sunday, June 7 at 11:00 featured endocrinologist Paraskeye Mendelopouloú, dietitian Tonia Kouka and journalist Stavros Kalogerakis, who shared personal experiences with obesity. Novo Nordisk’s Associate Director for Market Access and External Affairs, Chrysoula Panagopoulou, emphasized the company’s commitment to providing information, understanding and encouragement as part of a holistic support network.