NRK launches micro-drama series on TikTok

Norwegian public broadcaster NRK is among the first public service companies globally to launch its own micro-drama format. Director and creator Caroline Glomnes is behind ‘21 dager’, a series being released on TikTok.

While the micro-drama format originated in China in 2018, it remains a relatively new concept in Europe and the Nordic region. In the United States, short-form dramas have seen significant growth, with the market expected to generate 1.5 billion dollars this year.