Omnicom Media launches Hearts United global agency

media agency merger Hearts United Omnicom Media media planning global marketing networks

Omnicom Media has launched Hearts United, a new global media agency formed by merging the Hearts & Science and Mediahub networks. The consolidated agency will operate across 40 markets, aiming to help brands navigate a fragmented landscape involving content creators, communities, commerce, and artificial intelligence.

The merger combines two high-growth entities; between 2021 and 2025, Hearts & Science saw a 50% increase in billings, while Mediahub grew by 33%. Hearts United enters the market with approximately $9.1 billion in 2025 billings. According to COMvergence data, the new agency currently ranks first in the US for new business in 2026 and holds third place globally and within the EMEA region.

Leadership for the new agency includes Nicole Estebanell, who will lead operations in the US, and Ross Jenkins, who will oversee the EMEA region. Omnicom Media plans to announce leadership for the APAC and LATAM regions in the fourth quarter.

Entities

Hearts & Science · Hearts United · Mediahub · Omnicom Media

Sources

Omnicom Media ја претстави новата глобална агенција Hearts United [marketing365.mk]

12 days ago

Omnicom zündet die nächste Agenturfusion: Hearts United startet in 40 Märkten [www.ibusiness.de]

12 days ago

Omnicom unveils $9. 1bn billings agency Hearts United [www.decisionmarketing.co.uk]

11 days ago

Hearts United: Omnicom fusioniert zwei Agenturen [invidis.de]

12 days ago

Omnicom Media launches Hearts United, merges Hearts & Science and Mediahub into global network [www.medianews4u.com]

13 days ago

Hearts United é a nova agência da Omnicom Media [sapo.pt]

12 days ago