Online fraud: Tips to recognize fake shops and phishing scams

Fraudsters are increasingly using professional-looking tactics to deceive online shoppers and users of classified ad platforms. Criminals often replicate the logos, colors, and layouts of well-known brands to create convincing fake webshops or phishing sites.

To avoid fraud, consumers are advised to verify verifiable merchant data, check for plausible web addresses, and remain cautious of unusually low prices or high-pressure sales tactics such as “only today” or “last piece.” A professional design is no longer a guarantee of legitimacy; users should look for complete company information, including a physical address and valid email.

In the context of classified ads, authorities such as the Landeskriminalamt Baden-Württemberg and consumer protection agencies warn against moving communication away from the platform's official chat to external messengers, emails, or QR codes. Using platform-integrated payment functions or services with buyer protection is recommended to mitigate the risk of losing money or sensitive credit card data.