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[BUSINESS] · Germany · 2 sources

Opel Rekord C marks milestone as first million-selling model

The Opel Rekord C, which debuted in August 1966, became the first Opel model to surpass one million units sold, reaching nearly 1.25 million units. A significant milestone was reached in September 1971 when the tenth millionth vehicle rolled out of the Rüsselsheim plant.

Designed with inspiration from the Chevrolet Chevelle, the Rekord C introduced a more dynamic and sporty aesthetic compared to its predecessors. The design featured the so-called “Coke Bottle” styling, characterized by sinuous lines reminiscent of a Coca-Cola bottle. While this bold, US-inspired look initially faced skepticism from some German media outlets, it helped move the brand away from the conservative styling of the 1950s.

Technical improvements included a lengthened wheelbase and a wider track. The interior was redesigned to provide more legroom and seating comfort by shifting the rear bench, though this resulted in a trunk capacity of 385 liters. The model also featured rounded surfaces, clear contours, and integrated rear light units, maintaining the era's characteristic use of chrome detailing.

Entities

Chevrolet · General Motors · Opel · Rüsselsheim