Opel unveils STX Concept and 1 billion euro investment plan

At the 2026 Paris Motor Show, Opel unveiled several key developments regarding its electric future and long-term investment strategy. CEO Florian Huettl announced that the company will invest over 1 billion euros by 2030, including significant upgrades to its Rüsselsheim site in Germany to house a new headquarters, R&D center, and design studio.

Major vehicle reveals included the STX Concept (Sports Tourer eXperimental), which previews the future design and aerodynamic efficiency of Opel's station wagon lineup. Additionally, the brand debuted the GSE 27FE, an electric racing car with over 800 HP designed for Formula E's GEN4 category.

Opel also showcased several electric SUV models, including the Mokka GSE, Grandland Electric AWD, and the Frontera Electric Extended Range. The company reaffirmed its commitment to becoming an all-electric brand in Europe by 2028, with plans to introduce four new models by 2030, including a new generation Astra.