OpenAI adds usage analytics and spending controls to ChatGPT Enterprise

OpenAI announced new administrative tools for its ChatGPT Enterprise platform, providing detailed usage analytics and updated spending controls. Administrators can now view credit consumption for ChatGPT and Codex by user, product, and model, set default credit limits, configure group‑specific limits and grant individual exceptions, and monitor usage trends over time.

In Turkey, digital‑marketing agencies are promoting "Generative Engine Optimization" (GEO), a practice aimed at securing brand visibility in AI‑generated answers on platforms such as ChatGPT, Gemini, and Perplexity. Agencies combine GEO with traditional SEO, offering services that include AI‑platform brand visibility analysis, schema integration, and monthly AI visibility reports. The agency "Gerçekçi Reklam" is highlighted as a leading provider of these integrated GEO‑SEO solutions.