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[CULTURE] · Spain, United States, Mexico · 2 sources

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Paola Sasplugas' PDPaola jewelry brand goes global as Inés de Ramón showcases quiet‑luxury style

Catalan architect Paola Sasplugas founded the jewelry label PDPaola in 2014 with a modest €200 investment. Together with her brother Humbert, she built the brand into an international presence, now selling in more than 40 markets, operating over 50 own stores and reaching roughly 1,800 points of sale across Europe, Asia and the Americas. Celebrity clients such as Hailey Bieber, Chiara Ferragni, Georgina Rodríguez and Queen Letizia have been spotted wearing PDPaola pieces, highlighting the label’s blend of minimalist and sculptural design.

Jewelry executive Inés de Ramón, known for her quiet‑luxury aesthetic, was photographed on Melrose Avenue in West Hollywood wearing white trousers, a striped top and a pink Hermès Kelly bag. Her look, complemented by nude heels, oversized sunglasses and subtle gold jewelry, reinforced her reputation for understated elegance and promoted the trend of refined, timeless accessories.

Both stories illustrate the growing influence of Spanish‑origin designers and executives in the global luxury jewelry market, where brand storytelling and celebrity endorsement drive expansion and consumer appeal.

Entities

Anita Ko · Hermès · Inés de Ramón · PDPaola · Paola Sasplugas