Perspectives on authenticity and the commercialization of well-being

Discussions regarding modern well-being emphasize the importance of authenticity and the dangers of treating mental health as a performance metric. In Argentina, host Ailín advocates for honesty and intuition in personal relationships, suggesting that individuals should avoid manipulative strategies or excessive persuasion to secure connections, as true alignment should not require betraying one's identity.

In Spain, psychologist and writer Virginia Gawel critiques the commercialization of well-being. She argues that modern societal pressures and social media have transformed mental health and spirituality into a demanding ‘second job’ focused on constant optimization and productivity. Drawing on transpersonal psychology and the philosophy of Byung-Chul Han, Gawel encourages a ‘countercultural’ approach: slowing down to reclaim non-productive time and living in accordance with one's original essence.