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Pickleball trends see new branded snacks and safety warnings
The growing popularity of pickleball has led to new commercial products and discussions regarding player safety. Vlasic has introduced ‘Vlasic Pickle Balls’, which are dill pickle-flavored corn puffs designed to capitalize on the sport's trend. The brand has also identified itself as a sponsor of the Association of Pickleball Players.
On the competitive side, concerns regarding physical safety have emerged. Professional pickleball player Kaitlyn Kerr, known online as ‘Pickleball Chick’, recently shared a video demonstrating the potential for injury from high-velocity serves. The video shows Kerr taking a ball directly to the chest, prompting warnings for players to keep their paddles up to avoid impact injuries.