Pizza Hut Japan rolls out July 8‑10 “Hat Day” discount promotion

Japan Pizza Hut Co. announced a three‑day "Hat Day" sale from July 8 to July 10 2026. During the promotion, select M‑size pizzas are offered for take‑out at 810 yen, with additional items such as half‑and‑half combos priced at 1,100 yen and the "Friends 4" series at 1,200 yen. Delivery orders include a limited‑time price of 1,810 yen for certain half‑and‑half selections. The campaign applies nationwide at participating Pizza Hut outlets, with prices inclusive of tax and subject to change without notice.

The discount initiative is positioned as a response to rising food costs, aiming to attract price‑sensitive consumers by offering a range of pizzas, side dishes and combo meals at reduced rates for the three‑day period.