started · updated
Pokémon GO celebrates 10‑year anniversary with Times Square raid and global Ultra Bonus week
To mark a decade since its launch, Pokémon GO staged a large‑scale raid in New York’s Times Square, projecting the battle onto the city’s giant screens. More than 1,000 trainers took part in a real‑time encounter with Mega Mewtwo, an event organized by Scopely Explore that highlighted the game’s evolution from a simple app to a multigenerational social phenomenon.
The anniversary also launches a week‑long “Ultra Bonificación” event from 21 July to 27 July 2026. Players worldwide receive escalating experience multipliers—six‑fold at the start, rising to ten‑fold by the final days—alongside themed Pokémon spawns, special research tasks, and exclusive rewards such as a commemorative shirt, a Golden Lure Module, and a chance to encounter a multicolored Shaymin.