Premios Juventud moves to Marbella, Spain for first European edition

TelevisaUnivision announced that the 2026 edition of its Premios Juventud awards will be staged in Marbella, Spain, at the Starlite Auditorium. The ceremony is scheduled for September 2026, with one report giving a September 3 date and another a September 25 date.

The event will be part of a new week‑long PJ Fest cultural festival that includes concerts, brand activations and fan experiences in cities such as Houston, Miami and Los Angeles before concluding with the awards show in Marbella. Organisers say the move expands the global reach of Latin music and connects younger audiences across the Americas and Europe.