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Proton reports 182,510 units sold through October 2026
Proton has recorded 182,510 cumulative unit sales from January to October 2026, representing a 40.5 percent increase compared to the same period last year. The company is approaching its annual target of 200,000 units, requiring 17,490 additional sales to reach the milestone for the first time since 2002.
In October alone, the automaker sold 21,624 units, marking its second-highest monthly performance this year and its strongest fourth-quarter start since 2005. Proton holds an estimated 27.1 percent cumulative market share, with a 30.6 percent share for the month of October.
Key model performances include:
• Proton Saga: 7,352 units in October, bringing year-to-date totals to 75,589. • Proton S70: 3,029 units in October, with cumulative sales at 23,448. • Proton e.MAS 5: 2,437 units in October, contributing to a cumulative 23,189 units for the electrified sub-brand.
The Proton e.MAS electrified sub-brand has reached 35,730 cumulative units year-to-date, capturing an estimated 33.2 percent of Malaysia’s electrified vehicle segment. The e.MAS 5 remains the primary driver of this growth, accounting for approximately 64.9 percent of the sub-brand's total sales.