PT Pantai Indah Kapuk Dua Tbk expands CSR and digital loyalty programs

PT Pantai Indah Kapuk Dua Tbk (PANI) has reaffirmed its commitment to community development around the PIK2 area through enhanced Corporate Social Responsibility (CSR) programs. President Director Sugianto Kusuma stated that the company aims to ensure regional development progresses alongside meaningful contributions to local residents.

PANI focuses its CSR efforts on four primary pillars: education, health, economic empowerment, and the environment. Recent achievements include the Integrated Education Empowerment program, which received Platinum status at the 2026 Indonesia CSR Awards (ICA), and the Integrated Healthy Housing program, which earned Silver at the 2026 Indonesia Sustainable Development Awards (ISDA).

In addition to community initiatives, the PIK area has introduced digital enhancements for visitors via the PIK Experience application. The updated platform integrates destination searching, event information, and a customer loyalty program. Using Optical Character Recognition (OCR) technology, the app allows users to scan transaction receipts to collect points, which can be redeemed for various rewards. The platform also features interactive elements such as missions, leaderboards, and lucky draws.