Publicis Groupe Portugal names Carla Ourelo; OLX appoints Andreia Pacheco to lead Motors marketing

Publicis Groupe Portugal announced the appointment of Carla Ourelo as Director of Operations for its Media division. Ourelo brings more than 25 years of experience from Omnicom agencies OMD, Opera and PHD, and will oversee the integration of teams, operational excellence and collaborative work models to deliver greater value for clients.

OLX Group named Andreia Pacheco as head of marketing for its Motors business in Portugal and Romania, covering the Standvirtual and Autovit platforms. Pacheco, who has been with OLX since 2014, will drive growth, strengthen the brands' market position and promote innovation through artificial intelligence, electric mobility and digitalisation.