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Puma and Madhappy launch third collaborative sportswear collection
Puma and Madhappy have announced their third collaborative collection, which focuses on relaxed sportswear and post-workout essentials. The capsule is inspired by the California landscape, utilizing an earthy neutral palette of sandy beaches and coastal trails.
The footwear selection features updates to the H-Street silhouette, a special-edition Suede, and a Madhappy-exclusive version of the Speedcat Plus. Apparel offerings include a reworked T7 tracksuit consisting of a cropped knitted jacket and flared pants.
The campaign features Dutch model Yasmin Wijnaldum and was photographed by Gillian Garcia. The exclusive Speedcat Plus model is scheduled to be available via Madhappy.com starting August 28.
Entities
California · Gillian Garcia · Madhappy · Puma · Yasmin Wijnaldum
Claims
What the coverage asserts, and how many sources carry each claim.
- [○ 1 SOURCE] The exclusive Speedcat Plus will be available on Madhappy.com starting August 28. wwd.com
- [● 2 SOURCES] Apparel items include a cropped knitted T7 jacket and flared pants. wwd.com · www.designscene.net
- [● 2 SOURCES] Puma and Madhappy have launched their third collaborative collection. wwd.com · www.designscene.net
- [● 2 SOURCES] Dutch model Yasmin Wijnaldum stars in the campaign visuals. wwd.com · www.designscene.net
- [● 2 SOURCES] The collection focuses on relaxed sportswear and post-workout essentials inspired by California landscapes. wwd.com · www.designscene.net
- [● 2 SOURCES] The footwear range includes updates to the H-Street, a Madhappy-exclusive Speedcat Plus, and a special-edition Suede silhouette. wwd.com · www.designscene.net