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Radio România maintains leadership in national radio market
Radio România has maintained its position as the leading radio broadcaster in Romania, according to the latest audience study conducted by Mercury Research and the Romanian Institute for Evaluation and Strategy (IRES). The public trust holds a 23.3% national market share, reaching 28.2% in rural areas.
Performance is driven largely by Radio România Actualități, which holds an 11.2% national share, and Radio România Regional, which holds 7.0%. In Bucharest, Radio România Actualități is the most listened-to station by market share, while in urban environments, it shares the top position with Europa FM.
The study, which surveyed 10,247 people between April 27 and August 16, 2026, noted that the total volume of radio audience is continuing a downward trend compared to the second wave of 2025.
Entities
Europa FM · Institutul Român pentru Evaluare și Strategie · Mercury Research · Radio România