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[BUSINESS] · United States · 4 sources

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Raising Cane's pledges up to $1 million for Kickstart Kids on National Chicken Finger Day

Raising Cane's announced a charitable campaign tied to its annual National Chicken Finger Day. The restaurant will donate $1 for every Box Combo sold nationwide on July 27, with a maximum contribution of $1 million, to Kickstart Kids – a youth nonprofit co‑founded by Chuck Norris that teaches confidence, discipline, leadership and respect through martial‑arts programs.

The initiative, the chain’s largest charitable effort to date, also includes net proceeds from a Chuck Norris–branded merchandise collection through July 29. The announcement was made at a special event in Cypress, Texas, where founder Todd Graves was joined by Chuck Norris’s wife Gena and their twins, along with Kickstart Kids students and instructors. Promotional spots featuring the Norris family will run on television, digital and social‑media platforms to raise awareness and support for the nonprofit.

The goal is to fund programs that serve thousands of students, building on a partnership that began in 2019 with a $100,000 donation.