RANS Entertainment and Mayora Group expand strategic partnership

RANS Entertainment Indonesia Tbk (RANS) and Mayora Group are expanding their strategic partnership, which has been in place since 2019. Following RANS's transition into a public company, the collaboration will focus on monetizing intellectual property (IP) through diverse entertainment experiences, including live music, festivals, and family-oriented attractions.

Nagita Slavina, President Director of RANS, noted that the long-standing partnership with Mayora has supported the company's growth from its early stages to its current status on the stock exchange. The collaboration aims to create both commercial impact and social benefits, such as supporting local MSMEs and community engagement through programs like RANS Carnival and Cipungland.

Raffi Ahmad emphasized the necessity of rapid adaptation to shifting industry dynamics, including the transition from conventional media to digital platforms and live streaming trends, to maintain business growth and relevance.