Real Madrid renews Orange telecom partnership and adds ELITE Solar as sponsor

Spanish telecom operator Orange has extended its strategic agreement with Real Madrid through the 2027/2028 season. The renewed deal expands Orange’s role as the club’s Telecommunications Partner, covering image rights, hospitality, LED displays at the Bernabéu stadium and providing mobile connectivity for club staff, while supporting joint marketing and fan‑engagement campaigns.

Real Madrid has also appointed global photovoltaic manufacturer ELITE Solar as its official sponsor and solar‑panel provider until 2029. ELITE Solar will supply photovoltaic technology for the club’s renewable‑energy projects and launch worldwide campaigns promoting clean energy and sustainability. Club Director Emilio Butragueño and ELITE Solar CEO Alex Chen highlighted the partnership’s alignment with Real Madrid’s long‑term sustainability goals. ELITE Solar operates in more than 30 countries with production sites in Vietnam, Indonesia and Egypt, and the deal follows Real Madrid’s record revenues for the 2025‑26 fiscal year, underscoring the club’s expanding commercial portfolio.